Marketer Magician Learns from Einstein
We’ve done our best up to this point to through various posts explain what the term “Market Your Journey” means to us. But if Marketer Magician can explain “Imagination,” then we surely can do the same with “Market Your Journey.” Let’s start with the Einstein quote that Marketer Magician used to take a look at the value of imagination:
Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world. – Albert Einstein.
What Can We Latch on to as an Einstein Takeaway?
This excerpt also is of importance to understanding the idea of Market Your Journey. Why? Because you need imagination when looking at how to market YOUR journey. People sometimes think that imaginary worlds are less than truthful than so called “Real Worlds.” Both worlds are linked in one way or another to truth and illusion. And as Marketer Magician likes to discuss, both are “real” in their own way.
What does the have to Do with Being Able to Market Your Journey?
The goal is to know your truth, but for some it isn’t bad living in denial and holding on tight to illusion. A lot of these folks live in Southern California. Hey, who are we to talk, resisting what is “real” has for years been our favorite hobby!